Company News
Hyundai Motor India, the second-largest carmaker in the country, will soon join market leader Maruti Suzuki in the contest for the emerging ‘connected car’ segment. The Korean manufacturer’s local arm is to launch its first such vehicle, the Hyundai Venue, in May.A compact SUV, the Venue has been developed to meet Indian driving conditions and to address the limitations that come along. Below 4 metres in length, the vehicle is to be pitched against Maruti’s Vitara Brezza, Mahindra & Mahindra’s (M&M’s) TUV 300 and Ford’s EcoSport.
It will come with nearly 10 features developed specifically for the local market, the company said, apart from 23 standard ones such as auto crash notification, emergency assistance and auto diagnosis. The India-specific features address driving behaviour, vehicle tracking and geo-fencing.
Ji Hong Baek, managing director of Hyundai Motor India Engineering, the company’s R&D centre, says the Venue has been developed on core technology owned by Hyundai globally.
Maruti, M&M
Major carmakers in the country are loading barrels for the coming battle in the field. Maruti Suzuki has already launched, as an optional feature for all its models sold through its Nexa, the ‘Suzuki Connect’. Starting mid-2018, a bunch of connected features can be added in its models like the Ignis, Ciaz, Baleno and S-Cross for Rs 9,999.
Developed in India, the Suzuki Connect operates much like the promised Hyundai Venue. Both firms have taken the globally-tested path of connecting their cars through a SIM, the data stored in local cloud...Read More
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